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Pivoting towards your cookie-less future
Tuesday, 18 Apr 2023
3:00 PM - 3:45 PM- Can you rely on zero-party and first-party data to meet your lead generation needs?
- Strategies for building first-party relationships and incentivising direct engagement
- Innovative approaches to leveraging and using data and more secure alternatives
Featuring:
Luke Edwards, Host, MarTechTalk
Samuel Hollander, Chief Growth Officer, Mango Media
Richard Rodgers, Director of Marketing, Verdant Technologies
Join this episode of MarTechTalk to discuss issues that affect your industry including:
- Can you rely on zero-party and first-party data to meet your lead generation needs?
- Strategies for building first-party relationships and incentivising direct engagement
- Innovative approaches to leveraging and using data and more secure alternatives
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