Inventory Data Accuracy & Promising - The new battleground for conversion rates in ecom
White Papers16 Oct 2023
To drive trust and make a sale, accurate inventory data and promises are essential.
Download the report to explore what top brands in the United States, United Kingdom, Australia, France and Germany think about inventory data accuracy and promising.
Key takeaways include:
● 72 per cent of retailers and direct to consumer (DTC) brands believe the reduction of canceled orders is important
● 80 per cent of retailers and DTC brands believe improving inventory availability data on the PDP is important
● 24 per cent of retailers and direct to DTC brands say they are already are are planning in the next 12 months to share inventory data with their advertising platform
Commissioned by Fluent Commerce
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